Answering: “An analysis of the customers for your product reveals that you have several different kinds of customers that use your product in very different ways. What should you do with this insight?”
An analysis of the customers for your product reveals that you have several different kinds of customers that use your product in very different ways. What should you do with this insight?
(choose the best answer)
A. Do nothing; invest in future features to attract new customers and drive revenue growth.
B. Keep a single product, but make sure each release has something for each group.
C. Keep a single product, but market to the groups differently.
D. Evaluate building different products to better serve each group.
