Answering: “You are a Product Owner for a product that publishes customer usage rates by feature.”

Keep measuring and publishing the usage data, and use it to guide your decisions. Hiding accurate data or dropping it to please a stakeholder undermines transparency and empiricism.

Exam Question

You are a Product Owner for a product that publishes customer usage rates by feature.
An influential stakeholder does not believe the data showing the usage rates and insists that a particular feature is essential, despite data showing low usage rates. The stakeholder believes that measuring feature usage is a waste of time.
As Product Owner, you have confirmed that the data is accurate and believe that the data is valuable to help you and your team. What should you do?
(choose the best answer)
A. Continue to measure and publish the data, to provide openness and transparency, and use it to inform your decisions.
B. Stop measuring feature usage to appease the stakeholder.
C. Continue measuring feature usage and use it to inform your decisions, but do not publish it.

Correct Answer

A. Continue to measure and publish the data, to provide openness and transparency, and use it to inform your decisions.

Why This Is the Correct Answer

Scrum rests on empiricism, which depends on transparency, inspection and adaptation. The Scrum Guide lists openness among the Scrum values. Accurate usage data is exactly the kind of evidence a Product Owner needs to judge where value lies. Publishing it lets stakeholders see the same facts and turns disagreement into a conversation about evidence rather than opinion. The Product Owner can still talk with the stakeholder about what the feature means to them, since low usage may hide a small but important group of users. But that conversation works best when the data is in the open.

Why the Other Options Are Wrong

B. Stop measuring feature usage to appease the stakeholder. This trades evidence for comfort. The Product Owner would lose a key input for maximizing value.

C. Keep measuring but stop publishing. Hiding the data reduces transparency and openness. Stakeholders can no longer inspect the same evidence.

Exam Tip

When a stakeholder disputes data, the Scrum answer is to keep the evidence visible and discuss it. Answers that hide or drop data are wrong.

Key Takeaways

• Empiricism needs transparent, shared data.
• Openness is a Scrum value, not a nice extra.
• Evidence turns stakeholder disputes into productive conversations.